Website Conversion Checklist
The following checklist is a series of questions to consider when looking to improve the conversion rate of your website
The following are additional resources and links that may be useful to help learn about conversion
- Google Website Optimizer - this is a free and powerful website testing system complete with full training and reference material (this is all you need to get started folks!)
- Google Website Optimizer Overview - a brief video showing the basic features of the Optimizer software.
- A / B Split Testing explained - a video with an explanation of what A/B Split Testing is.
- Multi Variate Split Testing explained - a video showing what Multi Variate Split Testing is.
- Google Conversion University - a world of resources from Google about testing and analytics to help you get more out of your site.
Click here to visit MarketingExperiments.com - a great site with loads of resources and training around website conversion.